
Photo by Laura Tancredi
Coaching is a very transformative experience. And it should be. Getting a certificate costs a small fortune and rightfully so. There is an incredible amount of knowledge and skills packed into the process.
So, usually you are paying a coach a hefty fee for their time. You expect the intended transformation: getting a promotion, changing your career path, getting ready for a new stage in life or getting un-stuck from something which plagued you for years.
Transformations in coaching are expected. However, I’m in awe of the “byproduct transformations” which I observed too often to be just an accident. More than a few times, my clients got some insight completely unrelated to their coaching goal, and the simple expansion of their self-awareness was enough to get rid of some serious stuff. A couple of examples: